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How the Gold Coast is bringing back the golden age of beachside holidays

The Gold Coast has lost none of its shimmer with a blitz of hotel openings to ring in a new era of hospitality and tourism on the glitter strip, despite the ongoing risk of lockdowns.

Mysa Motel in Palm Beach has been revamped to highlight its retro charm.

Mysa Motel in Palm Beach has been revamped to highlight its retro charm.

Almost 1,500 five-star hotel rooms are under construction and ready to open on the Gold Coast within 12 months, with developer confidence in the region sky high and holiday-starved tourists poised to return once international borders are opened and pandemic restrictions are lifted.

As well as the new builds, a further seven Gold Coast hotels, including JW Marriott Gold Coast Resort and Spa, Hilton Surfers Paradise and Paradise Resort, are undergoing major renovations during the wave of development aimed at reinvigorating the tourism capital’s accommodation and hospitality offerings.

The surge has also given rise to a new evolution in boutique accommodation.

A host of retro-turned-contemporary transformations such as The Pink Hotel at Coolangatta, La Costa Motel at Bilinga, Komune Resort at Coolangatta and The Mysa Motel at Palm Beach, are among new additions zeroing in on the post-pandemic road-trip market and yearnings for the golden age of beachside holidays.

Pink Hotel Coolangatta is a completely restored mid-century architectural masterpiece located on Coolangatta Beach (Image: Pink Hotel Coolangatta)

In the five-star range, Meriton Suites Surfers Paradise is opening the doors to guests from 3 July, offering 332 hotel suites just steps from the beach at Surfers Paradise.

The hotel suites occupy the first 31 levels of the new 252-metre-high building called Ocean.

Residential apartments take up the remaining levels.

Meriton Suites national marketing manager Leigh Segboer said Meriton was committed to supporting the Gold Coast, adding Ocean to the group’s portfolio that includes two other Meriton hotels already on the Gold Coast offering more than 790 rooms between them.

“The decision to expand on the Gold Coast pre-dates the Covid pandemic, however, in saying this, the Gold Coast has shown to be one of the most resilient destinations for travel throughout this period whilst the borders have been challenged,” Segboer said.

“Meriton Suites have had strong occupancy over the past year, and we feel there has been no need to abandon our opening and are therefore very much looking forward to welcoming guests to our new Meriton Suites Ocean Apartment Hotel over the coming months.”

Having opened its doors to guests on 3 July, the Meriton Suites is located on The Esplanade at Surfers Paradise, just 700m from Cavill Avenue. (Image: Meriton Suites)

Joining the Meriton Suites in opening this year is the hotly anticipated 169 luxury rooms at The Langham, Gold Coast.

The Langham, Gold Coast will be in the tallest of the triple landmark towers of the Jewel development. Jewel is the first and largest development with direct beach access to be built on the Gold Coast in the past 30 years.

The Langham will include a signature Langham Chuan spa, a ballroom, meeting facilities and a host of restaurants, including a podium sky terrace with a bar overlooking the ocean, as well as continuing its long-established tradition of afternoon tea at its lobby lounge, modelled on the original The Langham, London.

Adding to the Gold Coast gleam that is being fuelled by developer confidence in the city’s booming investment landscape and ability to rebound when international tourism is reactivated, is The Star Gold Coast’s rapidly rising new luxury Dorsett hotel.

Dorsett Gold Coast is located on Broadbeach Island and will be part of The Star Gold Coast’s integrated resort. (Image: Dorsett Hotel)

Construction of the $400 million, 53-storey Dorsett hotel is expected to top out in August ahead of an opening date in early 2022.

The Star’s General Manager Hotel and Residences, Mark Hodge, said the tower would contain 313 hotel rooms and 422 apartments.

The Star is also fast-tracking another tower containing 210 five-star hotel rooms, expected to open in 2024.

Construction has also begun on the $500 million Mondrian Burleigh Heads, the Australian debut for Accor’s boutique Mondrian hotel brand in Australia.

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The beachfront Mondrian Gold Coast will feature 208 hotel rooms and 89 residences over two towers connected by a three-level podium containing a fitness centre, spa, restaurants, and swimming pools.

The first stage of Southport’s multi-billion-dollar Imperial Square project, with plans to feature the southern hemisphere’s tallest tower, will include a four-and-a-half-star hotel with 200 suites.

Azzura’s latest development Imperial Square (Image: Imperial Square)

And, taking its design cues from relaxed Miami-stye cool, The Garfield Hotel at Surfers Paradise will feature 115 rooms, including three penthouses, along with a ground floor beachfront restaurant and exclusive rooftop day club with lap pool when it opens next year.

Since February last year, almost 350 four-star hotel rooms have also been opened on the Gold Coast.

Despite the intensity of Covid concerns last year, developers forged ahead with new hotels including Vue Broadbeach and the 192-room Rydges Hotel at Gold Coast Airport.

And, expanding on the diversity of Gold Coast accommodation options, a number of old-turned new retro boutique offerings have emerged as a new force in the Gold Coast hotel spectrum.

Mysa Motel owner operator Jason Raine said he and wife Eliza took the opportunity to renovate the Palm Beach motel during the height of the coronavirus pandemic.

“Our whole build was basically holding onto the iconic motel,” Raine said.

“We had the option of demolishing it and selling out to developers and putting a 20-storey build there like everybody else, but we decided not to.”

Keeping the vibe alive at the Mysa Motel.

The renovation has resulted in an eco-friendly and sustainable retro old-school motel that offers a luxury boutique experience.

Restored using recycled materials from buildings that have recently been torn down around the Gold Coast, including recycled timber from the original build of the motel, the Mysa Motel comes complete with retro neon signs, bright pink pool wares and inspired vintage décor.

“We wouldn’t have been able to operate anyway because of the lockdowns. So, it was good time to renovate,” Raine said.

“But now that we’re up and running, like everywhere on the Gold Coast, we’re looking forward to having visitors in beds.”



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