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Fathers first: Despite the financial squeeze, families make it a special day for dad

Australians managed to find room in the family budget to shower dads with gifts on Father’s Day despite ongoing financial pressures.

Sep 12, 2024, updated Sep 12, 2024
Bunnings was one of the big retailers to benefit from a busy father's day. (Image: Supplied)

Bunnings was one of the big retailers to benefit from a busy father's day. (Image: Supplied)

More money was funnelled into hardware stores and men’s clothing outlets last month, pushing household goods spending a solid 4.4 per cent higher in the month of August.

Spending on presents as well as meals and drinks out nudged Commonwealth Bank’s household spending insights index up 1.8 per cent over the month.

CBA chief economist Stephen Halmarick chalked up the spending boost in August to the early timing of Father’s Day but said households and the broader economy were still under pressure.

For the year, spending was only 3.7 per cent higher, which Mr Halmarick said reflected a still relatively weak consumer.

The bank expects the Reserve Bank to cut interest rates later this year, a departure from the remaining three big banks tipping a 2025 start.

CBA expects inflation to moderate faster and the labour market to loosen more than the central bank thinks, hence the earlier start to cuts.

“However, there is a possibility of delays pushing this into early 2025,” Mr Halmarick said.

Thursday’s spending indicator also captured the early impacts of government power bill rebates, with utilities spending down 0.3 per cent.

“This, coupled with increased education spend, impacted spending across home ownership categories as we saw a jump in spending by renters likely due to university fees, while outright owners benefited from reduced spend on utilities as this is typically a larger share of their wallet,” Mr Halmarick said.

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